Le Cherche Midi

This packaging design was part of a test series for a new room fragrance called Le Cherche Midi. The various fragrances were identified by a roman numeral in conjunction with a unique color and texture/image from nature; rose peddle, water ripple, butterfly wing and leopard skin. A sundial icon was incorporated into the design as a means of connecting the fragrances back to nature – since sundials are often found in gardens and the times identified with roman numerals, it seemed a natural fit.